Black Mirror


Black Mirror is a show about the over reaching invasive nature of technology, so we reached into our bag of invasive advertising tricks to give people a real ad experience that matched the tone of the show.


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It follows

It Follows:

We used paid media to target users with hyper contextual ads throughout their day.

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it watches

It Watches:

We installed surveillance cameras in high traffic pedestrian areas to automatically airdrop pictures of the crowd to all discoverable devices within range.

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It sees

It Knows Where You Sleep:

Utilizing a combination of the user’s location data and images pulled from google street view, we delivered a final targeted banner ad.